Why is a School Brand Important?

Creates a Strong Identity

A brand tells a story. For a school, it encompasses your values, ethos & personality. Your brand allows stakeholders to identify you from other schools and form a connection with you, making them more likely to select the school to study or work.

Builds Trust

A strong, reputable brand builds and fosters trust between staff, students and other stakeholders. How often do consumers purchase name brands because of the perception they're better quality? It is no different with schools...

Improves Morale

Because a brand showcases a schools' values and personality, staff, students and stakeholders all feel proud and inspired to belong to a reputable establishment, which in turn encourages them to be committed and work harder towards a common goal.

School Branding

Whether you require a completely new identity for your school or you would like to enhance an existing one, we're experts at working with you to develop a brand for your school that will help communicate who you are to the people that matter.

Our experience will help you navigate the branding process with ease. We often involve students, governors and parents in the process, developing great relationships with our schools. This, along with our knowledge and creativity, means we will develop a strong brand to represent you for years to come.

From logo and brand guideline design, to creating a unified style that can be used throughout your school website, prospectus brochure, school signage, displays and other marketing material, we can provide a service which is unbeatable in both value and quality.

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Logo Design

Your logo is the face of your school! It reflects your personality, your values and your principles and is one of the first things that parents will see about you. Studies also show that people recognise and relate to images faster than text so it's essential that your logo embodies your school message and tells the right story.

We have worked with a wide range of schools to develop and create their school logo, ensuring that the finished design truly reflects the ethos of the school while working effectively on uniform, brochures, stationery etc. Our talented designers will work with you to research concepts, devise colour palettes and choose suitable fonts to ensure your logo stands out.

So, whether you are looking for a new logo design or a refresh of your current school logo, you can be sure that we will create you an eye-catching, inspiring logo that will represent you beautifully.

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Brand Guidelines

Creating a school logo, font and colour palette is only the start of your branding process. Once you have these in place it is essential that your brand is rolled out across the school ensuring that you communicate your message properly.

To make this easy we can produce comprehensive brand guidelines for you. Covering colour codes, fonts, positioning of your logo and more; this document will become your brand 'bible' giving you a clear set of rules to follow to ensure that, wherever you see your school name, your brand is perfectly presented.

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What Next?

Get a Quote

If you're embarking on a new branding project and would like a quote, drop us a message and we'll send you over a proposal and quote for anything from a simple logo redraw, to a full re-brand.

Book a Meeting

A full branding project can be a daunting task, but we're there to support the project every step of the way. We'll happily pop in to school to discuss your vision - without cost or obligation!

View our Work

Throughout our 14 years' we've worked with hundreds of schools on everything from branding projects, to website design and prospectus brochures. Take a look at some of our work.

Academy Branding

If you are becoming (or have just become) an Academy then it is essential that your branding is communicating your message correctly. Some of our new Academies are looking to completely re-brand to show a new identity to the school whereas others look to alter their school brand to accommodate the change but without losing their established brand. Whichever you choose we are here to assist you in the process and help you decide what will work best for you. We have years of experience working with Academies and know how to get the best out of your change in status without costing the earth. Please call us to discuss your upcoming conversion or to find out how we help you bring your new brand together - we'd love to hear from you.